Attitude is Everything- The Number Oxymoron
Attitude is Everything: when weighing and deciding on trends attitude towards making your own assertions is a choice.
- Only Trust Numbers: it’s a limitation to trust abstract numbers, we need to build trust to take advantage of it as others don’t have the tools you have at Design Wolf.
- Never Trust Numbers: Sorry to contradict too early in the game. Some numbers can also be wrong and are frequently misleading and all too often have an agenda.